Taste is the last unfair advantage.
Building is no longer the hard part. The variance is in judgment and discernment: What to build, in what order, and how to talk about it once it exists.
The scarce thing is someone who reads where it holds and where it gives, and keeps everyone oriented around why.
The best products arrive when the world was already leaning toward them.
Practice
Fingerspitzengefühl. A sensitivity that comes from years of paying close attention. It doesn't make you infallible. It makes you less wrong, more often.
I work at the intersection of product, narrative, organization, and culture — with leadership, at the point where the pieces exist and the coherence hasn't arrived yet.
This isn't for teams looking for a project manager, or an answer by Friday. It's for the ones already circling the right question.